Reach is an integral factor and our surveys are fully mobile-enabled.  Technology has bridged the rivers of transactional data and traditional market research data from quantitative and qualitative surveys. Using tech tools and practices Virabh is able to analyze thousands of customer records and overcome the hurdles of in-person focus groups.

With AI developing in a big way, we believe that market research is all set for a paradigm shift. By analyzing both images and videos with machine learning, we would be able to not just understand the contents of the visual but also the underlying human sentiment.  Virabh deploys AI and Machine learning to understand and decode any other form of structured and unstructured data to help build a holistic picture of the end-user or consumer. At the very core of our objective to use technology, is to offer innovative solutions that delivers organizations with instant insights at scale.  It has made our process of gathering and analyzing data more efficient while making the insights we offer to our clients more actionable.

When Technology Meets Traditional Research

Our Expert team to script the surveys on licensed tools such as NEBU, ConfirmIT, Decipher, Sawtooth, Qualtrics etc.

Analytical experts generate reports from major tool like SAS, SPSS, Quantum, Python, Advanced excel etc.